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How can small online merchants increase their revenue? Why the perfect sales funnel still isn’t converting – and how the problem sits at your checkout.
You’ve nailed targeting, tuned the creative and A/B-tested every call-to-action. Traffic is flowing, the clicks are cheap – yet orders refuse to follow suit. It’s easy to point the finger at the marketing stack, but the real culprit might be lurking one step later: the payment experience.
Many businesses still don’t realise that payment churn could be the missing piece of the puzzle, directly impacting their revenue.

Team Taylr
Jun 34 min read
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#Payments2030: The future of payments is uncertain – but full of opportunities for those who lean in.
#Payments2030: The future of payments is uncertain – but full of opportunities for those who lean in.

Team Taylr
Apr 15 min read
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Fraud Prevention from Kount, as standard, for Taylr.io merchants.
To protect your business from unauthorised transactions and the resulting chargebacks, Taylr.io has partnered with Kount, an Equifax company

Sarah Carey
Mar 62 min read
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